Storytelling Tools for Systematic Creators
Stop guessing and start building. Loreteller gives you the proven models, frameworks, and lists to create unforgettable characters, compelling plots, and worlds that feel alive.
Why Structure Unlocks Creativity
The systematic approach transforms chaos into clarity, turning creative blocks into breakthrough moments.
The Systematic Approach
What if you had an encyclopedic list of every aspect of character, plot, personality, and brand? When I first started my career, this didn't exist. I've spent the last 12 years cataloging every storytelling tool I could find, and synthesizing it into holistic but digestible systems.
For Every Creator
Whether you're a marketer by day, novelist by night, dungeon master by weekend, or all three, these tools are designed to give you the express route to making smart narrative decisions.
Two Types of Writers
Freeform Writers
Everything flows naturally. If this is you, these tools might not be your style!
Systematic Writers
Need models, rationales, lists, and systems. These tools are built for you.
The Loreteller Complete Toolkit
Get every premium storytelling resource in one discounted bundle. This is the definitive library for the ambitious storyteller who wants the complete system.
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Get 65+ storytelling resources including all premium tools and exclusive content
Premium Resources
Plus our entire catalog of free resources including character models, plot frameworks, worldbuilding tools, and more
60+ Free Storytelling Resources
Get 12 years of curated storytelling tools in one comprehensive collection. An encyclopedic list of every aspect of character, plot, personality, and brand.
Access the Free ResourcesIndividual Premium Tools
Not ready for the complete system? Purchase individual tools to build your own toolkit.
Hurricane Story Model
A revolutionary approach to narrative structure. Send your characters through the storm.
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Character Personality Model
Build characters with believable flaws and compelling motivations.
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Ultimate List of Place & Thing Names
2300+ words, sorted by type and purpose. Never struggle to name a village again.
Buy NowThe Loreteller Method
Great stories aren't accidental. They're built with intention. We believe the best way to achieve that intention is through systems, models, and frameworks that mirror the fundamental patterns of the human mind.
Are You a Systematic Writer?
There are two kinds of writers: freeform writers, and systematic writers. If you're a freeform writer, and everything just flows naturally, that's great. But that means these tools are not for you!
Systematic writers need models, rationales, lists, sets. They need systems. They need to know that narrative decisions are made for a reason, in a framework that communicates that reason.
The Philosophy of Story
Why do we tell stories? Why do we even like stories? Why is "story" a concept that seems to be universal?
Movies, TV shows, video games, art, books, comics, music, theater. Story is important. This is greater than simply "narrative" in the literal sense, as in conveying a sequence of events.
We mean story.
A presentation of an initial state, a catalyst moment, a capitulation, a struggle, a reversal, and a final state. The hero's journey. The thematic argument.
Story is the transgressive act of convincing reality to be different than it is, and thereby realizing that reality never changed – we did.
This is the framework for what we want to consume, because this is the framework for reality.
It is the framework for an individual mind, in that you see yourself as a protagonist. Your mind naturally constructs stories about you, your experiences, and your memories. And a story, in this way, is a mind.
The human mind has thoughts that move through the rhythms of a story when dealing with an inequity or tension. And a good story has characters, themes, and tropes that make these same movements. The art of storytelling has naturally arisen universally exactly because it mirrors the human mind's process of dealing with change.
By studying story, we can learn about the mind. And by studying the mind, we can learn to tell better stories. Stories that connect with the deepest parts of us. Stories that model so perfectly our own internal process of dealing with change, that it changes us without us realizing it.
Story is not just a map of the human mind, but the map of collective human consciousness. The growth from traditionalist to radical to balance. Order, disorder, reorder. Modern, post-modern, metamodern. Construction, deconstruction, reconstruction. Initial state, upheaval, new state.
The model of story is just so, because it is the model of everything.
Ready to Build Your Story?
Take the guesswork out of your creative process. Get the complete toolkit and start telling stories that resonate.